Case Study: Conference Video Content at One America Square, London.

26th September 2023

In the ever-evolving landscape of event marketing, the importance of captivating and engaging video content cannot be overstated. As conference event organisers strive to make a lasting impact on their audiences, they seek partners who can transform their events into dynamic, shareable experiences. Bobbin Productions stands as a beacon of innovation and excellence in this arena, and our recent collaboration with the “Fund Operator Summit Europe 2023” held at the One America Square Conference Centre in London, UK, is a testament to our commitment to revolutionising video production.

Fund Operator Summit.

Fund Operator Summit Europe 2023 organised by Clear Path Analysis, brought together industry leaders, experts, and professionals in the finance sector. This prestigious conference featured a diverse array of sessions, including keynote speeches, fireside chats, workshops, and panel discussions, all graced by the presence of thought leaders in the field.

Our mission was clear: to comprehensively capture the essence of each component session and create video content that not only documented but elevated the event.

Bobbin’s Approach to Conference Video Content.

At Bobbin Productions, we recognise that every conference event is a unique opportunity to create memorable and impactful video content. Our approach is rooted in innovation and meticulous planning to ensure that no detail goes unnoticed. Here’s how we made a difference at the “Fund Operator Summit Europe 2023”.

1. Multiple 4K Cameras.

One of our key strengths lies in our ability to capture multiple rooms simultaneously. With a fleet of 4K cameras strategically positioned, we ensured that no important moment was left unrecorded. We went beyond capturing just the sessions; our cameras also covered the social and networking opportunities, providing a well-rounded visual story of the event.

2. Excellent Sound Quality.

We understand that sound quality is non-negotiable when it comes to conference video content. To guarantee clear and broadcast-quality sound, we employed lapel microphones for all speakers and presenters. Moreover, our commitment to reliability included redundancy backups to ensure that every word spoken was crystal clear.

3. Precise Planning.

Our team invested considerable time in pre-shoot online planning and scheduling. This meticulous process ensured that we achieved 100% coverage across all rooms and sessions. Collaboration with the venue and AV technicians was seamless, resulting in a well-orchestrated operation on the day of the event.

4. Direct HDMI Projection Feed.

To deliver top-notch video content, we recognise the need to capture presenters’ projection material with utmost clarity. We achieved this by recording via direct HDMI feed into dedicated media recorders. This not only ensured maximum quality and sharpness but also mitigated common issues like strobing or flickering effects that can occur when recording projector screens.

Conference Video Content Delivered.

Our commitment to excellence and attention to detail yielded a comprehensive suite of video content that showcased the true essence of the “Fund Operator Summit Europe 2023.”

Here’s what we delivered:

1. Event Highlights Reel Video.

A dynamic and engaging compilation of the most captivating moments from the conference, designed to leave a lasting impression.

2. Delegate Testimonial Reel Video.

Authentic and heartfelt testimonials from attendees, capturing their experiences and insights.

3. Sponsor Testimonial Reel Video.

Testimonials from event sponsors, highlighting the value and impact of their participation.

4. Speaker Testimonial Reel Video.

Insights and accolades from the esteemed speakers, emphasizing the significance of their contributions.

5. Full-Length Panel Discussion Video Recordings.

In-depth recordings of panel discussions, preserving the wealth of knowledge shared.

6. Multi-Camera Full-Length Keynote Video Recordings.

High-quality, multi-angle recordings of keynote speeches that bring the event’s key messages to life.

7. Event Photography.

A collection of visually captivating photographs of every keynote speaker, panel member, event space and networking sessions. Handshakes, laughs and branding – all of the images needed for promotional and marketing materials.

8. Footage Library.

An archive of short, high-quality video clips containing the best footage from every shoot day. Categorized, trimmed, and ready for use, it provides a valuable resource for creating unlimited future video content.

Footage Library – Unlimited Video Content.

Bobbin Productions is proud to be the pioneers in the UK to offer our clients a Footage Library from every shoot day. This allows you to maximize the potential of your event’s video content.

Imagine having access to hundreds of high-quality clips, ready to be incorporated into your website, social media channels, and future video content.

Unlike traditional raw footage, our Footage Library is a treasure trove of drag-and-drop clips that require no editing. These clips are trimmed, graded, categorised into folders, and stored in the cloud for easy access from anywhere. You’ll find not only highlights but also full-length, uncut interviews—a goldmine of captivating visual content.

All of the clips in this Footage Library are:

• Drag-and-drop – no editing needed.
• Trimmed – only the good stuff. 
• Basic Grade – ready to share. 
• Categorised into folders. 
• Stored in the cloud – access from anywhere. 
• Full-length uncut interviews. 

Typically, from each shoot date, this will give your company 200+ clips, ready to drop onto your website, social channels and unlimited future video content.

Pretty cool, right?

Having and knowing how to effectively use a Footage Library is very advantageous for a conference events organiser and marketing team. A Footage Library ensures that valuable footage doesn’t go to waste and thus becomes an incredible resource for further showcasing your company’s unique offering – both in general and for specific future conference events. With a vast archive of high-quality footage, your company’s Footage Library becomes an unlimited goldmine of captivating visual content.

Transforming this footage into compelling content may seem daunting. But don’t worry, there are many pieces of software, apps and tools available to help you create unlimited video content from every shoot day.

Bobbin Productions: Your Video Production Partner

Bobbin Productions is your strategic partner in crafting compelling video content that resonates with your audience. With over a decade of experience, we have collaborated with renowned event organisers, including Worldwide Business Research (WBR), Clear Path Analysis, Epsilon Abacus, and TSAM, as well as some of the world’s best-known brands including Lloyd’s Bank, Penguin Random House, Backyard Cinema, and Louis Vuitton.

We do things very differently:

1. Unlimited Edits: We’re not happy until you are. Full stop.
2. Unlimited Usage: Unrestricted freedom to use your video content as you wish.
3. Footage Library: Delivery of all footage from every shoot day.

In conclusion, the dynamic landscape of conference events demands an innovative approach to stand out and make a lasting impact.

The art of capturing and preserving the essence of each event through video content has emerged as an indispensable tool for success in this industry. Conference event organisers are increasingly recognising the power of video storytelling and are investing in producing high-quality videos, unlocking a multitude of benefits to their marketing strategies.

From enhancing brand visibility and engagement to creating an archive of valuable event memories, video content serves as a potent catalyst in elevating your next conference event to the next level.

---

Instant Estimate

Get an estimate for your next video project within 60 seconds by filling out our Instant Estimate form. Click the link below to fill in our Instant Estimate form today: